Marketing Mix

Marketing Mix BUS 235 teacher: Tricia Norris December 9, 2012 Marketing is the duty for creating, communicating, delivering, and exchanging offerings that benefit the presidential term, its stakeholders, and society at large. (Hartely, 2011, p. 6). When we imply of marting some(prenominal) think of purchasing a incr eternal sleep that we feel volition benefit us in some way go to or form. It is whether a harvest-time or renovation or idea consisting of a cumulus of tangible or intangible attributes that satisfies consumers deprivations and is received in exchange for money or something else of value. (Hartely, 2011, p. 246). We as consumers feel aft(prenominal) a purchase of a ware or service we have succeeded in weft a need or desire that will ease or fulfill our lives in one way or another. in that location is a product that is on the mart at once that I think does just that it fulfills a need and pot make action easier for anyone that has a calculator. The product is a computing device software program program that can be installed in a calculator which is the owners of a computer is the old salt put down market for this product. A tar nonplus market is one or much specialized groups of potential consumers toward which an organization direct its marketing program. (Hartely, 2011, p. 11). The products charge is flying dragon course Speaking Home Edition.

The product/program is make by Nuance. Nuance is a federation that focuses on inventing ship line to use speech as the main tool in their program software that follows colligation commands. Nuance has invented the highest functioning representative command software in the world. The program dragon gives your computer the ability to recognize and emulate the human voice. Dragon is lend oneself by the mass market. It is cosmos used by some(prenominal) industries and has been a solution used in education, financial, government, healthcare, insurance, legal and person-to-person applications. There are several versions of the Dragon software; in that take note is a program for home, professional, legal, medical, MAC, automotive, unstable and insurance editions....If you want to get a full essay, set up it on our website: Orderessay

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