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LaTrece Couvson Nike Inc. design ID: 1414242 Strategic Management Week 2 aim July 8th 2012 Abstract Nike Inc is a major public whollyy traded clothing, footwear, sportswear, and equipment provider based in the United States of America. NIKE Inc.s direction is To bring passion and innovation to each athlete in the world. (What is Nikes Mission mastery?, 2012). The leaders of NIKE Inc. believe that if you have a body, then you argon an athlete. They want to jeer and innovate every(prenominal) athlete in the world. So this means every person in the world. Everyone is an athlete, but nearly individuals view athletes as state who atomic number 18 in inoffensive shape and have perfect bodies. However, this is not the case. With the new in advance(p) ideas for a NIKE Weight detriment Program, not only exit individuals who are overweight and never work out witness inspired and innovated, but they will begin to feel that they are athletes as well no matter what si ze or shape they may be. Nike Inc. Innovation Introduction NIKE products attract more athletes from either around the world. They are crush known for their guide word JUST DO IT. To many, this statement dope mean that all indivdials have to do is get up and do something no matter what is it. Stay active and in shape.

Eat healthy, be safe, and above all, have fun! NIKEs thrill reaches out to king-size number all over the world. The vision of NIKE is to harbor on his (Bill Bowerman) legacy of innovative thinking, whether to develop products that cooperate athletes of every take of ability reach their full potential, or to micturate patronage opportunities that set NIKE apar t from the competition and provide honor fo! r our shareholders. (NIKE union Mission and Vision Statement, 2012) With this vision in mind, NIKE keister be even more successful while promoting products for people who do not feel like they are athletes and help inspire them as well. The NIKE Weight Loss Program The demand all over the world to stay in shape and beat out a...If you want to get a full essay, order it on our website: OrderEssay.net

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