Samsung

IESE COMPETITION & STRATEGY EXAM HBS 9-705-508(FEB 2009) S A M S UN G E L E C TRO N ICS INTRODUCTORY REMARKS And Response to Question 1 The to the highest degree advanced-fashioned revision of the HBS Samsung Electronics effect ( presentafter simply referred to as „The Case) is up to date except in regard to nanotechnology. 1 The sideslip only briefly mentions smart types of memory as basically „being on the horizon.? Well, parvenu technology is already hither today. Just last December, Samsung announced shipping of a tender class of NAND winkle out memory. In fact, the worldwide grocery store for NAND flash memory is estimated to be worth $13.8 billion this year, and Gartner Dataquest reckons it go out egest $23.6 billion by 2012. 2 This places the prospect of large-scale Chinese entry into its DRAM chip business little threatening. In 2010, according to Samsung sort out website, the electronics company announced new and innovative products including 3D TV s, Galaxy Smartphone, and Galaxy tab. 3 These new products were do possible by the memory division. Embarking on the introductory of ternary questions of the exam, I briefly place into perspective, the history and ambit of an dire company, Samsung Group. According to Babylon 8 translation software, the meaning of the sacred scripture „Samsung? in Korean means tristar or three stars.

Samsung Group is constitute of numerous international businesses all under the recognizable dent name of Samsung. The three companies: Samsung Heavy Industries; Samsung Engineering and locution; and Samsung Electronics cook the core of the group (tristar). Samsung Group is the world?s largest gathe r technology company with 2004 total net pu! ll in revenue of over $135 billion. Samsung Electronics is the global leader in semiconductor sales (Exhibit 1 of the case). The nearest competitor in the memory semiconductor business is the German company, Infineon, with sales of still 13% to that of Samsung. semiconductor device Manufacturing Electronics Breakthrough Could Revolutionize remembering Chips...If you want to get a full essay, order it on our website: OrderEssay.net

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